VENUS GILLETTE "THE STORY OF &"

This campaign was conceptualized by a partner agency, and brought to life for onlline and social engagement by my team and myself.

The behind-the-scenes video captures the intent of the campaign and the emotional impact of girls feeling empowered to be themselves. The campaign was completed with supporting materials, such as webbanners, a microsite, Instagram-takeover,  infographics and other supporting material for media outreach.